Triple Play: Mega-Events Guide

Triple Play: How Sports, Film & Culture Can Collaborate for North America’s Mega-Events
By Jackie Reau, CEO & Co-Founder, Game Day

From 2026 to 2033, North America will host the FIFA World Cup, the LA28 Olympic & Paralympic Games, and the Men’s and Women’s Rugby World Cups—events that will define a generation. Triple Play is your roadmap to understanding how sports, film, and cultural institutions can work together to maximize these moments.

Drawing on global case studies and new economic data, this guide shows how integrated partnerships can drive billions in tourism, jobs, and cultural pride. Film commissions, cultural councils, and sports leaders have a once-in-a-generation chance to collaborate, build legacies, and tell North America’s story on the world stage.

✅ Global case studies from Vancouver, London, Toronto, and Los Angeles
✅ Data-driven insights on sports tourism’s $114 billion economic impact
✅ Practical recommendations for film commissions, cultural leaders, and city planners
✅ Sponsorship and brand strategies that link stadiums, film festivals, and neighborhood activations
✅ Forecasts on jobs, lodging, and long-term infrastructure benefits

Download Triple Play and discover how to turn mega-events into mega-opportunities for culture, creativity, and community.

📩 Contact: Jackie Reau, at jreau@gamedaypr.com